Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“5 Reasons Your Store Should Shred the Digital Marketing Pipeline plus view on-demand webinar and access special resource guide right here” by Natalie Gowen of Moxie Tonic

by admin | Oct 30, 2024 | Digital Advertising, E-Commerce, Email Marketing, m-commerce, Resources, Retail Strategy, SEO, Social Commerce, Social Media, Story Telling, Website

Let me guess, you’d rather be on your board than thinking up marketing schemes. Want the secret to getting back outside? A solid digital marketing pipeline.  With marketing in place, you can rest easy that customers are going to find your store, find their gear,...

“Gen AI and the Top Fraud Trends Retailers Can’t Ignore This Holiday Season” by James Bruni via Total Retail

by admin | Oct 10, 2024 | Artificial Intelligence / CHAT GPT, E-Commerce, Holiday, Internet, m-commerce, News, Retail Crime

Credit: iStock.com by iStock.com As retailers leverage online shopping options for busy customers this holiday season, they’re finding that industry-wide, sales are up (and continuing to rise), and the industry is expected to exceed $6 trillion in sales this...

“2024 Retail Trends: How the Latest Technologies Continue to Shape the Industry” by Pierre Kremer

by admin | Feb 17, 2024 | Artificial Intelligence / CHAT GPT, Brick & Mortar, Customer Experience, Customer Loyalty, E-Commerce, m-commerce, News, Retail Technologies

Credit: Getty Images by FangXiaNuo Our rapidly digitalizing and globalizing world hasn’t been kind to the retail industry these past few years, especially for brick-and-mortar stores. As a result, many retailers have begun to wrestle with questions concerning...

“Matching the Speed of Consumers in the Shifting World of Retail” by Abhishek Naidu via Total Retail

by admin | Feb 1, 2024 | Brick & Mortar, Customer Experience, Customer Loyalty, E-Commerce, m-commerce, Social Commerce

Credit: Getty Images by Photographer is my life Analyzing the pressures facing the world of retail and how businesses need to tackle challenges by prioritizing the needs of Gen Z and millennials In the aftermath of the pandemic and the global economic strain, Gen Z...

“2024 Predictions: 5 Trends That Will Shape the In-Store Shopping Experience” by David Barker via Total Retail

by admin | Jan 19, 2024 | Artificial Intelligence / CHAT GPT, Brick & Mortar, Customer Experience, E-Commerce, m-commerce, News, Resources, Retail Strategy, Retail Technologies

Credit: Getty Images by Busakorn Pongparnit From emerging technologies to AI-enabled retail associates, Honeywell shares thoughts on evolving retail experiences in the year ahead Retail is changing significantly as new technologies pave the way for future shopping...

“The AR Revolution in Retail Is (Almost) Here by Arick Wierson via the Robin Report

by admin | Nov 30, 2023 | Customer Experience, E-Commerce, m-commerce, News, Opinion, Resources, Retail Technologies

Augmented Reality (AR) is emerging as a game-changing technology in the retail sector with the promise of revolutionizing the way consumers interact with brands and products. AR technology empowers the user to see his or her real-world environment overlaid with...