Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“2024 Predictions: 5 Trends That Will Shape the In-Store Shopping Experience” by David Barker via Total Retail

by admin | Jan 19, 2024 | Artificial Intelligence / CHAT GPT, Brick & Mortar, Customer Experience, E-Commerce, m-commerce, News, Resources, Retail Strategy, Retail Technologies

Credit: Getty Images by Busakorn Pongparnit From emerging technologies to AI-enabled retail associates, Honeywell shares thoughts on evolving retail experiences in the year ahead Retail is changing significantly as new technologies pave the way for future shopping...

“The AR Revolution in Retail Is (Almost) Here by Arick Wierson via the Robin Report

by admin | Nov 30, 2023 | Customer Experience, E-Commerce, m-commerce, News, Opinion, Resources, Retail Technologies

Augmented Reality (AR) is emerging as a game-changing technology in the retail sector with the promise of revolutionizing the way consumers interact with brands and products. AR technology empowers the user to see his or her real-world environment overlaid with...

“How Livestreaming Can Help Brands and Retailers Optimize Digital Shelf Space” by Zarnaz Arlia via Total Retail

by admin | Aug 17, 2023 | Brick & Mortar, Community, Customer Experience, E-Commerce, m-commerce, Merchandising, News, Retail Strategy, Retail Technologies, Social Commerce, Social Media

After first gaining popularity in the mid-1980s when CPG markets saw an explosion of products, slotting fees continue to be a routine cost retailers charge brands. Essentially, a slotting fee is what brands and manufacturers pay to have their products placed in prime...

“Will TikTok Evolve From Social Commerce Enabler to E-Commerce Titan?” by Brian Wassel via Retail Wire

by admin | Jul 31, 2023 | E-Commerce, m-commerce, News, Retail Strategy, Retail Technologies, Social Commerce, Social Media

PHOTO: CANVA TikTok is reportedly preparing to capitalize on its social commerce success with a marketplace that could launch as soon as early August, people familiar with the matter told The Wall Street Journal. The store would focus on selling...

“Top Questions We Get Asked As A Social Media Marketing Agency” by Steph Bechard of Crystal Media plus enter now to win a Social Media Content Strategy Power Hour Coaching Session (valued at $300)

by admin | Jul 27, 2023 | Giveaway, m-commerce, News, Retail Strategy, Retail Technologies, Social Media

The Crystal Media team is frequently on the road at business conferences, meets retailers at various events, and interacts with business owners on social media. As a result, we often come across a set of common questions from retailers. Today, we’d like to...

“9 Best Practices for Improving Gift Card Program Performance” by Joe Keenan via Total Retail

by admin | May 9, 2023 | Brick & Mortar, E-Commerce, Gift Cards, m-commerce, News, Omnichannel, Resources

As part of the 2023 US Merchant Gift Card Omnicommerce Evaluation, US Edition, a comprehensive report produced by Total Retail in conjunction with sponsor partner Blackhawk Network, best practices for the three channels (digital/e-commerce, in-store, mobile)...