Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“Mark McMorris Wins Snowboard Slopestyle Gold, Breaks Record for Winter X Games Medals” by Will Sileo via The Inertia

by admin | Jan 31, 2023 | Awards, Competitions, Industry, News, Snowboard

Photo Courtesy of NBC Sports Mark McMorris just became the winningest athlete in Winter X Games history. You can watch the full video below, and I’d recommend it, as there was some insane snowboarding during the entire event. But if you want things summed up nicely,...

“Memphis skateboard community shows support for fellow skater Tyre Nichols” by Stacy Jacobsen via WREG-TV (Local Memphis affiliate station) plus link to video and more news about the brutal murder of a skateboarder

by admin | Jan 29, 2023 | News, Skateboard, Social Issues

MEMPHIS, Tenn. (WREG) — Appalling, deplorable, and heinous. Those are the words civil rights attorney Ben Crump used after he and Tyre Nichols’ family saw the video of the police encounter leading up to his death for the first time.Tyre Nichols’ family, attorneys see...

“An Arizona Ski Resort Just Charged $309 for a Single-Day Lift Ticket” by Juan Hernandez via The Inertia

by admin | Jan 27, 2023 | Debate, Holiday, News, Outdoor, Retail Crime, Snowboard

Arizona Snowbowl. Photo: Twitter // @AZSnowbowl It’s no secret a day on the hill — especially a spontaneous one after welcoming several inches of new snow — isn’t the cheapest way to spend your weekend. Still, breaking the threshold of $300 for a single-day lift...

“The Killer of a Skateboarding Legend Went Unnamed for Years. Could Deaths Have Been Prevented?” by David Sjostedt via The San Francisco Standard

by admin | Jan 24, 2023 | Community, Industry, News, Public Health, Skateboard

Jake Phelps skates a halfpipe at the Hunters Point ramp in San Francisco in 1986. | Courtesy Thrasher Magazine When it was reported that San Francisco skateboarding legend Jake Phelps died peacefully in his Bayview home on March 19, 2019, the legions of global...

“How pandemic trends will continue to inform consumer behavior in 2023” by Sara Karlovich via Marketing Dive

by admin | Jan 19, 2023 | Brick & Mortar, Corona Virus, Industry, News, Predictions, Retail Economy

Brandon Bell via Getty Images During a press briefing during NRF’s Big Show, experts indicated that earlier cash reserves are dwindling, while consumer savviness remains on the rise. NEW YORK — Consumer behavior will remain difficult to map out in 2023, but the...

“2022 Wake Awards” by Staff via Wakeboarding Magazine

by admin | Jan 16, 2023 | Awards, Competitions, News, Wake Skate, Wakeboard

The 2022 Wake Awards are coming! The best riders of 2022 will be honored and awarded for their accomplishments during a special two week-long presentation beginning in January 2023. Starting on January 16, we’ll release the finalists in several categories each day!...