Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“Danny Harf wins the Legend Award, the latest in wakeboarding’s most exclusive club, there has never been another Legend like Harf” by Wakeboarding Magazine

by admin | Feb 2, 2020 | Awards, Industry, News, Wakeboard

Danny Harf Wins The Legend Award The latest in wakeboarding’s most exclusive club, there has never been another Legend like Harf By Wakeboarding Magazine The Legend Award is arguably the biggest honor a wakeboarder can receive. Created at the inception of the Wake...

“A Talk with Ron Jon Leaders at New Disney Springs Store” via Shop Eat Surf

by admin | Jan 22, 2020 | Distinguished Retail Members, Industry, News, Retail Strategy, Trade Shows

Please click on the following link to view this excellent Shop Eat Surf Article: A Talk with Ron Jon Leaders at New Disney Springs Store Please note that this particular article is a Shop Eat Surf Executive Edition article so you will need to sign up and pay for...

“Shaping Icon Maurice Cole on Racism, Cancer and the Power of Surfing – The Australian Legend in his own words” by JUSTIN HOUSMAN via Surfer Mag

by admin | Jan 20, 2020 | Industry, News, Surf

Shaping Icon Maurice Cole on Racism, Cancer and the Power of Surfing THE AUSTRALIAN LEGEND IN HIS OWN WORDS JANUARY 18, 2020 BY JUSTIN HOUSMAN Short film by Peter Baker The often cloistered, impenetrable surf world could use a lot more figures like Maurice Cole....

“No Comply and the Austin Skate Community” via Parade

by admin | Jan 16, 2020 | Industry, News, Retail Strategy, Skateboard

No Comply and the Austin Skate Community Owner, Elias Bingham, talks of the importance of the local skate shop Posted by Neil Chester6 min read Wednesday, January 15, 2020 No Comply is a skate shop located in Austin, Texas. As with all great skate shops, community is...

“Finland’s Finntastic Response To World Skate” by Dave Carnie via Transworld Skateboarding

by admin | Jan 12, 2020 | Industry, News, Olympics, Skateboard

Finland’s Finntastic Response To World Skate January 9, 2020 By Dave Carnie The Finnish Skateboarding Association found a clever way to repel the roller derby junta’s invasion of their country’s skate scene. The International Olympic Committee (IOC) resolved the...

“2019 Wake Awards – Wakeskate Trick of the Year – The best wakeskate tricks of the year, compiled for your viewing pleasure” by Wakeboarding Magazine

by admin | Dec 28, 2019 | Industry, News, Wake Skate, Wakeboard

Wakeskating progression is always some of the most mind blowing, and for 2019 the Wake Awards Wakeskate Trick of the Year reel is one of the craziest yet. This video contains all the craziest tricks of the year, and it is beyond impressive.   We owe a special...