Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“IS IT SAFE TO SKATE IN THE TIME OF CORONAVIRUS?” via Jenkem Mag

by admin | Mar 18, 2020 | Corona Virus, News, Resources, Skateboard

by CHRISTIAN KERR  Just a few months ago, when the first person died of a mysterious new form of the coronavirus in China, we were still arguing over the pretentious poetics of Verso. But now, with over 173,000 confirmed cases and nearly 7,000 deaths...

“SIMA Award Winners Announced (including Retailers of the Year)” via SIMA email announcement

by admin | Mar 13, 2020 | Awards, Industry, Resources, Surf

WINNERS FROM THE 16TH ANNUAL SIMA AWARDS More than 300 attendees from surf companies, specialty retail shops and friends of the industry attended the 16th Annual SIMA Awards on March 11, 2020 to cheer on and celebrate the outstanding innovations and contributions made...

“How Burton and SPY Made Their Sales Contests Better in 2020”

by admin | Mar 3, 2020 | Associate Members, Industry, News, Resources, Retail Strategy, Snowboard

Please click on the following link to view this informative Shop Eat Surf Article:  How Burton and SPY Made Their Sales Contests Better in 2020 Be sure to visit the Shop Eat Surf website to view valuable Industry News and Resourceful Articles regularly via this...

“Skateboarding improves mental health, helps build diverse relationships, USC study says” via LA Times

by admin | Feb 27, 2020 | News, Resources, Skateboard, Statistics

Julian Jeang-Agliardi jumps a ramp at Vans Off the Wall Skate Park on May 9 in Huntington Beach (Dania Maxwell / Los Angeles Times)By LA Times CITY NEWS SERVICE February 26, 2020 USC researchers have found multiple benefits in skateboarding, ranging from mental...

“Brands that Won at Core Stores in 2019” via Shop Eat Surf

by admin | Jan 28, 2020 | Associate Members, Industry, Resources, Statistics

Please click on the following link to view this excellent Shop Eat Surf Article: Brands that Won at Core Stores in 2019 Please note that this particular article is a Shop Eat Surf Executive Edition article so you will need to sign up and pay for access before viewing....

“A Comprehensive Guide to Airline Board Bag Fees in 2020 PLANNING TO TRAVEL WITH SURFBOARDS THIS YEAR? CHOOSE YOUR AIRLINE WISELY” By ZANDER MORTON of Surfer Magazine

by admin | Jan 7, 2020 | Resources, Surf

A Comprehensive Guide to Airline Board Bag Fees in 2020 PLANNING TO TRAVEL WITH SURFBOARDS THIS YEAR? CHOOSE YOUR AIRLINE WISELY JANUARY 7, 2020 BY ZANDER MORTON  For better or for worse, surfing is more widespread than it’s ever been. Whether thanks to the WSL’s...