Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“2022 Trends For Social Commerce” by Mark Hook via Independent Retailer

by admin | Apr 25, 2022 | Community, Resources, Retail Strategy, Retail Technologies, Social Commerce

Over the last 20 years, we have seen social media shift from simple, text-based updates to increasingly visual content, championed by app-based platforms like Instagram and Snapchat. Now, new entrants such as TikTok and Pinterest are taking the trend even further....

“3 Data-Backed Ways to Drive Worker Retention, Productivity, Revenue and More” by Jordan Ekers via Total Retail

by admin | Apr 24, 2022 | HR, Retail Strategy, Retail Technologies

Credit: Getty Images by zoranm There’s a disconnect between retail associates and leaders on how effective their communications really are What do retail workers want? This is the question I’m hearing from every retailer I’ve spoken to in the past year. As we strive...

“9 Ways To Improve Your Body Language Nonverbal Skills” by Bob Phibbs via The Retail Doctor Blog

by admin | Apr 23, 2022 | Resources, Retail Strategy

Looking for how nonverbal communication impacts sales? Your body language sends wordless cues long before you try to close a sale. Have you ever been judged by a stranger?You probably felt it first and then noticed their body language:Closed arms…Not meeting...

“Report: 80% of US shoppers use buy now, pay later to avoid credit card debt” by Tatiana Walk-Morris via Retail Dive

by admin | Apr 22, 2022 | E-Commerce, News, Retail Strategy, Retail Technologies

Tero Vesalainen via Getty Images Dive Brief: Following previous reports of increased digital payment adoption, the Experian Global Insights Report found that 62% of respondents said they use mobile wallets, and 63% use traditional forms of payment, the credit...

“Why reviews aren’t just nice-to-have in 2022 – 88% of customers check your online reviews plus free downloadable Google Reviews ebook” by Podium (BRA Supporting Vendor Partner)

by admin | Apr 20, 2022 | Associate Members, Educational Opportunity, Resources, Retail Strategy, Retail Technologies

Google reviews impact the customer journey more than ever.  When it comes to getting found by your customers, local businesses—those with a physical presence—actually have a huge advantage. But if your business isn’t shining online, you’ll see fewer customers coming...

“Is Free Shipping Dead?” by Tom Ritman via The Robin Report plus link to save big on your shipping expenses

by admin | Apr 17, 2022 | E-Commerce, Resources, Retail Strategy

Everyone knows shipping is costly. Return shipping can be even costlier. In an effort to give consumers what they want, when they want it (aka good consumer service), retailers are running up costs for labor and packaging by shipping one item at a time. This practice...