Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“VIDEO ESSAY: THE YEAR MODERN SKATEBOARDING BROKE” by  ANDREW MURRELL & ALEX COLES via Jenkem Mag

by admin | May 1, 2023 | Community, Industry, Legends, Opinion, Skateboard, Social Issues, Social Media, Women's Market

2013 might seem like a random arbitrary year to most people, but to us, it’s the year the current era of skateboarding was born. 2013 kicked off with a number of notable pros leaving their long-term sponsors, setting off a chain of events. Many of them went on to...

“TikTok remains top social app for teens despite drop in favorability, study finds” by Jessica Deyo via Retail Dive

by admin | Apr 9, 2023 | News, Retail Strategy, Retail Technologies, Social Media

TikTok is an incredibly popular social media platform with members of Gen Z, who have begun to age into the apartment rental market. Drew Angerer via Getty Images Dive Brief: TikTok remains teens’ most favored social media platform so far in 2023, though its...

“DISCUSSING ABDS, FILMING ETIQUETTE, AND NICHE INSTAGRAM ACCOUNTS” by Davis Campbell via Jenkem Mag

by admin | Mar 14, 2023 | Community, Debate, Industry, Skateboard, Social Media

If you’re a skate nerd in 2023 it seems there’s no better place to be than on Instagram. For every niche you can dream of, there is a fellow skater out there compiling all known photos and clips of that specific skater, trick, or spot for your viewing pleasure. You...

“US livestream commerce expected to surpass $31B in 2023: report” by Tatiana Walk-Morris via Retail Dive

by admin | Mar 10, 2023 | m-commerce, News, Retail Strategy, Retail Technologies, Social Commerce, Social Media

Retrieved from Piqsels. Dive Brief: The livestream e-commerce market will reach $31.7 billion by the end of this year, nearly triple its size in 2021, according to a report by Coresight Research and Bambuser. The report projects that the market will reach $67.8...

“3 Ways to EVOLVE Your Social Media Webinar Replay” plus invitation for “3-Day Social Media Confusion To Confidence Challenge”, “Reels Means Deals Replay” & more by Crystal Vilkaitis of Crystal Media (BRA Supporting Vendor Partner)

by admin | Mar 8, 2023 | Educational Opportunity, Resources, Retail Strategy, Retail Technologies, Social Media

Marketing is constantly evolving. If you are not keeping up, you’re falling behind. But real change doesn’t happen overnight. Last week, Crystal Media CEO and social media expert, Crystal Vilkaitis, presented an outstanding webinar called “3 Ways to...

“3 Reasons Why Retailers Must Use TikTok to Grow Their Business” by Louie Bischoff via Total Retail

by admin | Feb 24, 2023 | Retail Strategy, Retail Technologies, Social Commerce, Social Media

Credit: Getty Images by Mario Tama I grew up with a self-employed retail family. Our “family trips” to other cities always involved going to a trade show or to see a new vendor. As a child, I felt slighted and disappointed that these “family...