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“Olympic Surfing 101: Everything to Know Before Paris 2024” by Dashel Pierson via Surfer Magazine

by admin | May 31, 2024 | Competitions, News, Olympics, Surf

Teahupo’o, Tahiti: surfing’s venue for the Paris 2024 Olympics. Photo: Ryan “Chachi” Craig The Summer Olympics are right around the corner. Here’s a guide to get pumped before the world’s best surfers go for gold at Teahupo’o, Tahiti. Over a...

“Retailers Are Putting the “Special” Back in Specialty Retail Via Private Label” by Kari Hamanaka via Shop Eat Surf (Executive Edition)

by admin | May 26, 2024 | Apparel /Fashion, Brick & Mortar, Industry, News, Private Label, Resources, Surf

All product photos courtesy of Val Surf, Spyder, Jack’s and Quiet Storm. Huntington Beach Pier background: SES file photo. We talk to the owners of Val Surf, Jack’s, Quiet Storm and Spyder about their extensive private label strategies, which helps them control...

“Longboarding Could Be Included in the 2028 LA Olympics” by Evan Quarnstrom via The Inertia

by admin | May 16, 2024 | Competitions, News, Olympics, Surf

The beautiful surfing of Honolua Bloomfield was certainly on display at the recent ISA Event. Photo: Pablo Jimenez//ISA Imagine the world’s best longboarders gliding down the point at Malibu, but instead of Malibu’s  typical Sunday afternoon summertime...

“Hawaii Claims the Shaka as Its Official State Gesture” by Jade Eckardt via The Inertia

by admin | May 12, 2024 | Community, Holiday, Legends, News, Philosophy, Political Action, Surf

Shaka from the North Shore. Why wouldn’t Hawaii claim the gesture? In addition to perfect surf and sunshine, Hawaii’s known for the shaka, the hand gesture that symbolizes positive messages like hello, goodbye, shoots, and aloha. It’s evolved from an intrinsic...

“Are Serrated Surfboards the Future? Koa Smith Thinks So.” by Dashel Pierson via Surfer Magazine Newsletter

by admin | May 2, 2024 | Industry, News, Product Reviews, Surf

Smooth, drawn-out rails? Nah. Koa Smith and Matt Parker are creating something entirely different. Photo: Album Surfboards Hawaiian free-surfer teams up with Album Surfboards creator for an innovative, uncanny new shape. Sir Isaac Newton, so the story goes, was...

“Hollywood Sucks at Surfing: Five Times They Got It Right” by Nathan Myers via Surfer Magazine

by admin | Apr 6, 2024 | Film Review, Opinion, Surf

The definitive list of Hollywood’s only successful drops from the only man qualified to make it. From Beach Blanket Bingo to Blue Juice, they just don’t seem to get it. The list of laughable missteps has come to occupy our daily...