Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.


“Etnies, éS, and Emerica Closed E-Commerce Sites for Skate Shop Day” by Tiffany Montgomery via Shop Eat Surf

“Etnies, éS, and Emerica Closed E-Commerce Sites for Skate Shop Day” by Tiffany Montgomery via Shop Eat Surf

by | Mar 5, 2026 | Brick & Mortar, Community, Customer Experience, E-Commerce, Event Planning, Holiday, News, Opinion, Shoe Market, Skateboard

Clockwise from top left: Swedish sales rep Ante with the Kiosk Skate Shop crew in Orebro, Sweden; Kevin “Spanky” Long delivered a hand-drawn postcard and donuts to Val Surf in Los Angeles; A special delivery of goodies for Slappy’s Garage in San...
“If You’re Always Running a Sale, You’re Always Losing Margin” by Bob Phibbs via The Retail Doctor Blog

“If You’re Always Running a Sale, You’re Always Losing Margin” by Bob Phibbs via The Retail Doctor Blog

by | Mar 2, 2026 | Brick & Mortar, Clearance Sales / Discounting, Consumer Behavior, Customer Experience, Event Planning, Resources, Retail Strategy

From independent boutiques to national chains, many retailers lean heavily on coupons, sales, and markdowns to drive traffic. On the surface, discounting seems like an easy win to boost sales. In fact, almost all American shoppers (a whopping 94%) redeem at least one...