Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.
by admin | Jul 28, 2023 | Brick & Mortar, Commercial Real Estate, News, Resources, Retail Strategy
A busy road lined with strip centers. In Q2, demand for retail space in the suburbs outpaced demand in downtown markets, according to CBRE. “Strip Mall City” by Jacob Norlund is licensed under CC BY 2.0 As more retailers move to strip centers, space is opening up at...
by admin | Jul 27, 2023 | Giveaway, m-commerce, News, Retail Strategy, Retail Technologies, Social Media
The Crystal Media team is frequently on the road at business conferences, meets retailers at various events, and interacts with business owners on social media. As a result, we often come across a set of common questions from retailers. Today, we’d like to...
by admin | Jul 25, 2023 | Brick & Mortar, Customer Experience, Customer Loyalty, Resources, Retail Strategy, Retail Technologies, Reviews
Authenticity is at the forefront of every consumer buying decision, thus making reviews a barometer for a product and a company’s trustworthiness. Forty-nine percent of consumers trust reviews as much as personal recommendations...
by admin | Jul 24, 2023 | Community, Industry, News, Surf
Clockwise from left: Duke Aipa and Pat Tenore during the exhibition’s opening reception; A floral arrangement and show flyer at the event. Photos by SES. Guest after guest couldn’t stop greeting and taking photos with RVCA founder Pat...
by admin | Jul 23, 2023 | Brick & Mortar, Clearance Sales / Discounting, Customer Experience, Customer Service, Resources, Retail Strategy
Defensive selling is a sales approach typically driven by a sales associate’s anxiety and the assumption that a customer will only make a purchase if the salesperson is proactive to perceived customer objections. Salespeople feel it is customer service, but...
by admin | Jul 22, 2023 | Credit Card Processing, Governmental Affairs, Industry, News
Momentum is building in Congress to pass the Credit Card Competition Act to address the broken and unfair U.S. payments market. Thousands of retailers and consumers have already contacted Congress telling it to act — and Congress is listening. In fact, it’s...
by admin | Jul 21, 2023 | Community, Competitions, Industry, News, Skateboard
Push play to view entire competition During last weekend’s X Games “Real Street Best Trick” event at Rincon Middle School in Escondido, CA, commentator Brandon Graham said that the production team at the long-running action sports competition had been trying for three...
by admin | Jul 20, 2023 | Holiday, News, Resources, Returns, Shipping
Teamsters General President Sean O’Brien speaks during national contract negotiations with UPS. The Retail Industry Leaders Association urged the two sides to strike a deal in order to avoid risk to supply chains and the economy. Permission granted by...
by admin | Jul 18, 2023 | Consumer Behavior, Customer Experience, Customer Loyalty, Customer Service, Debate, News, Omnichannel, Returns
The tension between retailers and shoppers is growing, and it’s because of returns. Shippo, a leading shipping platform for growing e-commerce businesses, has come out with a 2023 Benchmarks Report that “takes a comprehensive look at how mid-market...
by admin | Jul 16, 2023 | Community, News, Surf
A southern otter in Santa Cruz, Calif., catches a wave after stealing a surfer’s board.Mark Woodward/@NativeSantaCruz An aggressive sea otter in California is hassling locals by riding boards she stole from surfers in the lineup. Steamer Lane is a legendary...
