Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.
by admin | Apr 26, 2023 | Brick & Mortar, Customer Experience, Customer Loyalty, Customer Service, HR, Private Label, Retail Strategy
When retail employees go “above and beyond,” which often involves deviating from organizational rules, it has been shown to enhance customer loyalty for the store. New university research shows it can also lift engagement for the infracting employee....
by admin | Apr 25, 2023 | Brick & Mortar, Customer Experience, Customer Loyalty, Customer Service, Retail Economy, Retail Strategy, Retail Technologies
Credit: Getty Images by Hinterhaus Productions Spring is here, lockdowns are a fading memory and the economic outlook is brighter. Although uncertainty abounds and wallets remain tight, we may be in for a softer landing than previously thought. You can celebrate...
by admin | Apr 24, 2023 | Community, Industry, News, Shoe Market
eBay To date, eBay has authenticated more than 4 million shoes globally, and on average, there are 1.7 million listings on the site each day, the company said. Talk to any sneakerhead and they’ll tell you authenticity matters (and what they copped in the latest Jordan...
by admin | Apr 23, 2023 | Brick & Mortar, Consumer Behavior, Customer Experience, Customer Service, Resources, Retail Strategy
A lot is written about customer engagement in retail. How retailers are trying to engage shoppers in their brick-and-mortar locations by making the store more like an online experience. And the more information IT departments can gather...
by admin | Apr 21, 2023 | Brick & Mortar, Customer Loyalty, Industry, Outdoor, Retail History
Daphne Howland/Retail Dive Dive Brief: REI reached a record $3.9 billion in sales last year, the outdoor co-op retailer said in a financial disclosure Wednesday. The company, which aims to grow to 50 million members, added 1.3 million in 2022,...
by admin | Apr 19, 2023 | Community, Corona Virus, Industry, Merchandising, News, Retail Economy, Retail History, Retail Strategy, Surf
A quarter of the way into the year and key industry account BC Surf & Sport’s business is chugging along. If the multi-store operator is any barometer of how the overall industry is trending, 2023 could perhaps mean a normalization – and a new chapter –...
by Doug Works | Apr 16, 2023 | Brick & Mortar, Resources, Retail Strategy, Sales Training
1. Add-Ons are a Great Way to Boost SalesMany retailers find success by offering additional services or add-ons to their customers. For instance, if you own a clothing store, you can offer free alterations on purchased items, gift wrapping, or personal styling...
by admin | Apr 15, 2023 | Community, Industry, Legends, News, Surf
Meet Seiichi Sano, the “oldest person to surf (male).” Photo: Guinness World Records Japan’s Seiichi Sano wins Guinness World Record…and makes it on Saturday Night Live. What’s more impressive: A Guinness World Record or a shoutout on Saturday Night...
by admin | Apr 14, 2023 | BRA Community Partners, Community, Customer Experience, Customer Loyalty, Legends, News, Skateboard
The Diné Skate Garden, located in Navajo Nation in New Mexico, was created by local organizers with assistance from Tony Hawk’s “The Skatepark Project,” which helps bring skate opportunities to underserved communities. NBC News’ Steve Patterson spoke to young skaters,...
by admin | Apr 12, 2023 | Apparel /Fashion, Industry, News, Outdoor, Retail Economy, Shoe Market, Skateboard
VF Corp., which owns the Vans and North Face brands, is attempting to regain footing after its former CEO abruptly resigned. Daphne Howland/Fashion Dive Dive Brief: VF Corp. tapped Todd Dalhausser as the global brand president of Dickies and made other changes...