Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“Sign the Petition for a Designation Plaque for Velzy’s, the Worlds First Surf Shop” by Jaqueline May via MoveOn.org petitions

by admin | Oct 3, 2022 | Brick & Mortar, Industry, News, Retail History, Surf

Dale Velzy opened the world’s first surf shop at 117 Manhattan Beach blvd, Manhattan Beach, California in 1950. We support installing a bronze plaque to designate this historical spot. Why is this important? There are numerous bronze plaques around Manhattan Beach...

“Patagonia: Conscious Capitalism” by Robin Lewis via The Robin Report

by admin | Sep 29, 2022 | Community, Industry, News, Outdoor, Sustainability

I’m offering yet another report on Patagonia that I’m tossing into the ring, now full of one adulatory article or broadcast interview after another. However hesitant I was to follow lemming-like this cascade of applause for Patagonia’s founder Yvon Chouinard, I...

“Vans Brooklyn Block Party” by Staff via Transworld Skateboarding

by admin | Sep 27, 2022 | Brick & Mortar, Community, Industry, News, Skateboard

Located in Brooklyn’s bustling Bushwick neighborhood, Vans’ Skate Space 198 is an NYC skater’s oasis that first opened its doors to the city’s skateboarding community in January 2020. Now, more than two and a half years later, Vans Skateboarding is...

“Core Retailers Weigh In on Potential Boardriders Sale” by Tiffany Montgomery via Shop Eat Surf (Executive Edition)

by admin | Sep 26, 2022 | Community, Industry, News, Surf

By Tiffany Montgomery | Published Sep 26, 2022 Quiksilver, Billabong Men’s, Roxy, Billabong Women’s and RVCA make up a sizeable chunk of the total sales mix of many core surf accounts. We asked Maui Nix, Surfside Sports, HIC, BC Surf & Sport, Hansen’s,...

“World Surf League Releases 2023 Schedule: Surf Ranch, Trestles Return” by Joe Carberry via The Inertia

by admin | Sep 22, 2022 | Competitions, Industry, Olympics, Surf

Will Filipe defend his title? The schedule would seem to support a repeat run for the Brazilian. Photo: Pat Nolan//World Surf League With the 2022 season freshly minted, the World Surf League wasted little time in releasing its 2023 schedule....

“The Surfing World Owes Stephanie Gilmore an Apology” by Ben Mondy via The Inertia

by admin | Sep 16, 2022 | Awards, Competitions, Industry, News, Surf

She earned it. And we forgot about her. Photo: Thiago Diz//World Surf League “Some are born great, some achieve greatness, and some have greatness thrust upon them,” wrote bad boy Billy Shakespeare. Or in Stephanie Gilmore’s case, some quietly achieve GOAT...