Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“CARV Expo Shakes Up the Board Sports Industry With a New West Coast Trade Show That Promises to Be More Than a Brand Showcase” PR via Surfer Mag

by Doug Works | Mar 12, 2025 | Community, Industry, News, Resources, Retail Strategy, Skateboard, Snowboard, SUP, Surf, Trade Shows

Image of a vintage copy of The Surfer Quarterly over from when an issue only cost $.75 courtesy of Surfer Mag SAN DIEGO — CARV Expo, taking place June 20–22 at the San Diego Convention Center, will bring together board sports brands, retailers, athletes, media, and...

“THREE TWEAKS THAT BRING SIGNIFICANT CASH FLOW” by BRA Advisory Member, Retail Consultant, and remarkable speaker Dan Jablons

by Doug Works | Mar 10, 2025 | Brick & Mortar, News, Resources, Retail Strategy

Retailers often think that the next boost in their business is going to come from finding the next amazing line of merchandise, or discovering a new marketing tool (the next Facebook?).  Sometimes they believe it will happen because they hire a killer...

“The Retail Buyer’s Dilemma” by Mark Cohen via The Robin Report

by admin | Mar 8, 2025 | Brick & Mortar, News, Retail Economy, Retail Strategy

I’m going to use a loosely analogous reference here to a classic game theory thought experiment known as the Prisoner’s Dilemma. In a nutshell, the Dilemma demonstrates that, in a set of adversarial or confrontational circumstances, everyone involved benefits from a...

“The 11 Most Frequent Forms of Retail Employee Fraud” by Arick Wierson via The Robin Report

by admin | Mar 6, 2025 | Apparel /Fashion, HR, Industry, News, Retail Crime, Retail Strategy, Retail Technologies

Let’s be honest – when it comes to retail fraud, the online world grabs all the attention – and probably justifiably so. Last year, losses stemming from internet shopping scams and duplicity approached $400 million, according to statistics from the Better Business...

“Examining Surfing’s Culture of Cool and the Point at Which We Abandon It” by Brian Souza via The Inertia

by admin | Mar 2, 2025 | Brick & Mortar, Customer Experience, News, Surf

Surfing just has that “cool factor.” Photo: Kenny Morris//World Surf League “Cool is spent. Cool is empty. Cool is ex post facto. When advertisers and pundits hoard a word, you know it’s time to retire from it…I want to suggest, therefore, that we begin to avoid...

“Skateboarding Hall of Fame Announces the 2025 Inductees” by Brian Blakely via Transworld Skateboarding

by admin | Feb 28, 2025 | Awards, Legends, News, Skateboard

Photo / @skateboardinghalloffame Instagram A new batch of legends have been cemented into the Skateboarding Hall of Fame. The Skateboarding Hall of Fame has officially announced its 2025 class of inductees, and this impressive list features some of the most...