Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“5 Reasons To Shop at Your Local Skateshop” by Blair Alley via Transworld Skateboarding

by admin | Feb 12, 2025 | Brick & Mortar, Customer Experience, Event Planning, Holiday, Industry, News, Retail Strategy, Skate Art, Skateboard

As Skate Shop Day approaches, here are five reasons to support your local skate shop. Supporting your local skate shop is one of the most important things you must do as a skateboarder. Artist Henry Jones has a beautiful breakdown of his top five reasons...

“This skateboarding economist suggests we need more skateparks and less capitalism” by Greg Rosalsky via NPR

by admin | Jan 24, 2025 | Industry, News, Opinion, Retail Economy, Skateboard

A young skateboarder riding in front of the Ferry Building on the Embarcadero in San Francisco California.Adam Hester/Getty Images This first appeared in the Planet Money newsletter. You can sign up here. “The Skateboarding Ethic and the Spirit of...

“Surf Expo Set for Biggest Show Since 2020” by via Surf Expo News by Tiffany Montgomery on SurfExpo.com

by admin | Jan 6, 2025 | Community, Educational Opportunity, Industry, News, Private Label, Resources, Retail Partners, Retail Strategy, Skateboard, Small Business, SUP, Surf, Trade Shows

Surf Expo Show Director Roy Turner and Bob Hurley of FLORENCE, which is exhibiting at Surf Expo January. File photo by SES.  The largest gathering of watersports and coastal lifestyle professionals returns in just one month to the Orange County Convention Center...

“Is Surfing an Art Form? Former Z-Boy Stacy Peralta Thinks So” by Owen James Burke via Surfer.com

by admin | Dec 15, 2024 | Community, Debate, Interviews, Opinion, Skate Art, Skateboard, Surf

The skateboard virtuoso and documentary filmmaker on why surfing, skating and well, everything, is a creative endeavor If you ask documentary filmmaker Stacy Peralta, everything in life can be approached as art, down to the most menial of vocations, the most rote and...

“A deal that would change the future of skateboarding forever” by Cole Nowicki via Simple Magic

by admin | Nov 9, 2024 | Footwear, Industry, News, Opinion, Shoe Market, Skateboard

At the beginning of October, Marc Roca, the CEO of Inversal, a company that “find[s] high-potential distressed e-commerce brands… acquire[s] and perform[s] a cost-cutting turnaround to each distressed brand, and make[s] sure lenders are paid...

“Rest in Peace, Patti McGee: A True Skateboarding Icon (1945-2024)” by Brian Blakely via Transworld Skateboarding plus Skateboarding Hall of Fame archive chronicling the life and impact of this tremendous skateboarding legend

by admin | Oct 20, 2024 | Community, Legends, News, Rest In Peace, Skateboard, Surf

The skateboarding world is heartbroken by the news of legendary Patti McGee’s passing on October 17, 2024. An icon, an innovator, a skateboarder, and a straight-up badass, Patti’s influence on skateboarding will live on forever.  All of skateboarding felt...