Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“Surf Expo Summer Edition Heats Up with New Brands, Floor Category” by Kari Hamanaka via Shop eat Surf

by admin | Aug 10, 2023 | BRA Community Partners, Educational Opportunity, Industry, News, Outdoor, Resources, Retail Strategy, Retail Technologies, Skateboard, Snowboard, Surf, Trade Shows

SES file photo Expect plenty of newness come September for the Surf Expo Summer show. That includes roughly 30% of the exhibitor makeup being new, a continued uptick of buyers and brands from specialty outdoor outfitters, and the growing presence of emerging...

“Outdoor Retailer Expands The Daily with B2B Business News Site” by Press Release via Outdoor Retailer plus link to last minute registration for next week’s OR Summer Show

by admin | Jun 12, 2023 | Industry, News, Outdoor, Resources, Trade Shows

SAN JUAN CAPISTRANO, California – (June 13, 2023) Outdoor Retailer is expanding its investment in the outdoor industry by adding a dedicated website and in-house staff for The Daily, the print magazine distributed at the trade show. The goal of the new...

“Shoreline at Surf Expo to Debut September 7-9, 2023” via Surf Expo News Feed

by admin | Jun 7, 2023 | Educational Opportunity, Industry, News, Resources, Trade Shows

Shoreline at Surf Expo Evolves the Waterman’s Lifestyle from Coastal Shoreline Activities into Camping, Hiking, Climbing and more.   ORLANDO, Fla. – (June 1, 2023) – Surf Expo, the premier watersports and coastal lifestyle tradeshow, enhances the buying...

“Top 10 Hidden Gems of Surf Expo 2023 (opinion article)” by Rich Aloha via Wakeboarding Magazine plus link to view photos from the most recent Surf Expo Trade Show

by admin | Jan 30, 2023 | Industry, Product Reviews, SUP, Surf, Trade Shows, Wakeboard

Surf Expo exhibitors fill up a massive hall in Orlando. Rich Aloha Surf Expo, once a watersports wonderland, adds a January event. What can riders now expect from this premier event? Since its debut in 1976, Surf Expo, has drawn in multitudes of surfing...

“Outdoor Retailer Education Schedule plus invitation to BRA Retailer Gathering at this week’s Snow Show” by Outdoor Retailer and BRA

by admin | Jan 9, 2023 | Educational Opportunity, Industry, Resources, Retail Strategy, Trade Shows

Outdoor Education Taken Higher Outdoor Retailer is the largest outdoor trade show of its kind, delivering the industry experts and educational opportunities you won’t find anywhere else. With top educators and innovators from around the world, Outdoor...

Surf Expo Photos via Shop Eat Surf

by admin | Jan 6, 2023 | News, Trade Shows

Click on the following link to view more great photos from the BRA Retailer Gathering where we kicked off the 20th Anniversary of Board Retailers Association (since 2003) and honored BRA co-founder Roy Turner and to view a ton of other remarkable photos from Surf Expo...