Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“AI in the Aisles: 3 Easy Ways Brick-and-Mortar Retailers Can Increase Profitability Now” by via Total Retail

by admin | Jul 9, 2024 | Artificial Intelligence / CHAT GPT, Brick & Mortar, Customer Experience, Industry, News, Retail Technologies

Credit: Getty Images by bluecinema Consumers accustomed to the autonomy of online shopping are often disappointed when they walk into physical stores, only to find that a retailer hasn’t updated its store experience to match new digital-inspired shopping habits....

“How Retailers Have Been Lured Onto the E-Commerce Battlefield” by Michael Provenzano via Total Retail

by admin | Jul 5, 2024 | Brick & Mortar, Customer Experience, Digital Advertising, News, Opinion, Retail Technologies

Credit: Getty Images by Hinterhaus Productions Amazon.com has been successful with many unusual strategies over the years, but one of the company’s most recent wins has been convincing retailers to undervalue their physical assets and focus on trying to compete in the...

“Foot Locker’s new loyalty program lets shoppers redeem points for cash, sneaker access” by Cara Salpini via Retail Dive

by admin | Jun 21, 2024 | Brick & Mortar, Community, Customer Experience, Customer Loyalty, Footwear, News, Retail Strategy, Retail Technologies, Shoe Market

The Sneaker Hub in Foot Locker’s new store concept is a space where shoppers can customize the laces of their new shoes, pick up online orders or sign up for the loyalty program. Courtesy of Foot Locker, Inc. A new mobile app will join the refreshed FLX Rewards...

“Integrating Offers: How Omnichannel Coupons Can Transform Your Retail Strategy” by Jimmy Doheny via Total Retail

by admin | Jun 19, 2024 | Artificial Intelligence / CHAT GPT, Brick & Mortar, Customer Experience, Merchandising, Omnichannel, Retail Strategy, Retail Technologies

Credit: Getty Images by sdominick The fusion of digital and physical shopping experiences is a strategic imperative in today’s retail environment. Omnichannel coupon experiences embody this fusion, allowing retailers to seamlessly connect with customers across...

“WHAT’S IT LIKE RUNNING AN INDOOR SKATEPARK IN 2024?” by via Jenkem Mag

by admin | May 4, 2024 | Brick & Mortar, Community, Customer Experience, Event Planning, News, Retail Strategy, Skateboard

Jagger Eaton. Alex Midler. Every Japanese skater, probably. What do they have in common? They were all indoor skatepark kids. They grew up in a helmet, unbothered by rain, snow or the temptation of smoking weed behind a metal ramp. This usually took place at a local...

“Honoring Small Business Triumphs: Inspiring Stories of Retail Owners’ Success” by Bob Phibbs via The Retail Doctor Blog

by admin | Apr 28, 2024 | Brick & Mortar, Customer Experience, Interviews, News, Resources, Retail History, Retail Strategy, Small Business

I have some amazing people I want you to meet and hear their advice for small business owners, but first, while researching this important celebration, I have to take a step back in time to where it all began. When did Small Business Week Start? President John F....