Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“Should retailers add RFID to their marketing toolbox?” by Tom Ryan via Retail Wire

by admin | Jan 28, 2022 | Debate, News, Predictions, Resources, Retail Strategy, Retail Technologies

Radio frequency  identification (RFID) technology is once again being viewed as a solution for item-level inventory tracking, but its side benefits in marketing, analytics and research are also gaining attention. Potential applications in the past included...

“Fashion Nova first company required to pay FTC for blocking bad reviews” by Kim Lyons via The Verge

by admin | Jan 26, 2022 | News, Retail Technologies, Social Commerce

Fashion Nova, a California fast-fashion retailer, will pay a $4.2 million settlement to the Federal Trade Commission over allegations that it blocked negative product reviews from being posted on its website. The agency says this is its first case to...

“The Evolution of Skate Videos, From VHS to TikTok – The medium might have changed over the past 50 years, but interest is still riding high.” by Guillaume Patigny via Vice News

by admin | Jan 24, 2022 | Awards, Community, Industry, News, Skateboard

This article originally appeared on VICE Belgium. When it comes to skateboarding, the only thing more important than actually going skating is making sure that you have footage of you doing it. You can tell people you’ve pulled off this, or jumped that, but...

“World Surf League Announces Its Finals Event Will Return to Lower Trestles” by staff writers via The Inertia

by admin | Jan 21, 2022 | Competitions, Industry, News, Surf

If it ain’t broke. Photos: WSL Well, it went so swimmingly, why not do it again? Following a World Surf League finals event in September that saw a fantastic mix of swell and conditions, the League announced today that its championship tournament...

“TEST YOUR INNER SKATE NERD WITH THIS NEW TRIVIA CARD GAME” by Alexis Castro via JENKEM MAG

by admin | Jan 19, 2022 | Community, Competitions, Industry, News, Skateboard

photo: gordon eckler Skateboarders’ brains contain tons of factoids that matter very little in the “real world,” like who the first person to skate up a handrail was, or who invented the salad grind. We love to tease each other about who knows more about short-lived...

“December retail sales were strong, no matter what the clickbait headlines said” by Steve Dennis via Retail Wire

by admin | Jan 18, 2022 | News, Resources, Retail History, Retail Strategy, Statistics

Photo: RetailWire Through a special arrangement, presented here for discussion, is a summary of  Steve Dennis’ recent Forbes article. Steve is President & Founder of SageBerry Consulting and a senior Forbes Contributor. He is the author of Remarkable Retail: How...